by Robin Adams | Aug 19, 2021 | Email Marketing, Audience Management, Capture, Data Capture, List Management, Marketing, Segmentation, Video Tutorial
Many people send emails but far fewer have a cohesive plan of what their email marketing plan is and why it’s important.
This week, we’re going to look at the more general topic of How to be ‘Good’ at Email Marketing.
by Robin Adams | Aug 10, 2021 | Email Marketing, Audience Management, Capture, Data Capture, List Management, Marketing, Segmentation, Video Tutorial
Over the last few years, everyone in email marketing has become much more aware of the need to be above board, gain consent and abide by GDPR laws. This week, we’re going to look at the specifics and how to make sure you’re on the right side of things.
by Robin Adams | Aug 4, 2021 | Email Marketing, Audience Management, Capture, Data Capture, List Management, Marketing, Segmentation, Video Tutorial
Successful marketing is about relevance-you need to learn about your audience as possible. We dive into Mailchimp surveys, an often overlooked part of the Mailchimp toolbox which you should consider in your email plans:
by Robin Adams | Jul 20, 2021 | Email Marketing, Audience Management, Data Capture, Marketing, Segmentation, Video Tutorial
Successful marketing identifies people’s individuality. The way Mailchimp help us to do this is with Tags and Groups. Watch Episode 8 of Chimp Chats where we talk about segmentation using tags and groups.
by Robin Adams | Jul 13, 2020 | Segmentation
If you want to succeed in Mailchimp, then you really need to be segmenting your database, but where do you draw the line? When can you segment too much?