Mailchimp Training
If you need to get more from Mailchimp, then finding an expert to show you the right way to use it for your business is a fantastic way to do it.
Whether it’s getting you started on the right track, taking things to the next level, or learning how to build a complete system, you’re in the right place

Learn Mailchimp from a Mailchimp Certified Partner & Expert
Only Mailchimp
Mailchimp is the only tool we use for email marketing in our business, so we practice what we preach.
Business Focused
Mailchimp is a serious business tool, and we know how to get it working for your business on several levels.

Mailchimp Certified
We’re a Certified Mailchimp Partner & Expert, which means we really understand Mailchimp. Check out our listing here.
We've got the love
We’ve trained hundreds of people and are consistently getting great feedback – check it out here.
Learn Mailchimp… the right way
Mailchimp is the biggest email marketing system in the world with over 12 million users worldwide, which means that there are lots of Mailchimp ‘trainers’ out there providing training and support.
Chimp Answers are Mailchimp Certified Experts, so we know Mailchimp… but we’re definitely ‘not your average trainer’.
As Marketers, we use Mailchimp every day, so our training not only helps you get to grips with Mailchimp, but help you learn how to use it the right way – to grow your business and generate higher turnover.
Teaching Mailchimp for business users
We understand that as business owners, you’re not just sending emails or posting on social media… you are communicating with customers and growing your business – Mailchimp is just a tool that makes it easier.
That’s for in any training session we will want to know about your business and the reasons why you want to get better at Mailchimp – this ensures that the training can be tailored to focus on those goals – and not just basic “type this, press this” instructions.
It’s the difference between knowing how to use Mailchimp… and knowing how to really use it to grow your business.
We Speak Fluent Mailchimp
Here’s a few other reasons why our Mailchimp training is so effective:
- We only use Mailchimp – Unlike lots of other businesses, we specialise purely in Mailchimp. We don’t use any other email marketing system to help our business grow, it’s just Mailchimp. So we’re always pushing to see how far you can use the system AND ensuring we’re up with the latest techniques – information we bring into every training session.
We’re Certified – Chimp Answers was one of the first 50 businesses to be certified as a Mailchimp Expert by Mailchimp, which means that we’ve gone through a rigorous testing process to ensure we really are Champs (and not chumps!)
- We run the world’s largest community of Mailchimp Users (the Mailchimp Answers Facebook Group), which means that we’re sharpening our skills every day and helping users just like you, get more from Mailchimp – and we know the challenges you face, because others face them too.
- This is not our first rodeo! – We’ve been running training sessions for businesses for over 5 years and have helped hundreds of businesses get to grips with Mailchimp.
Chimp Answers is a business 100% focused on helping businesses like yours get more from Mailchimp.
Next Steps
If you want to take your Mailchimp understanding ‘the right way’ and build a marketing system that works for your business, why not have a FREE 30 minute call with us to see how we can help you.
Or if you want to know a bit more about the different types of training, check out the information on, getting started, bespoke 121 training, the Chimposium and online training.
…and of course if you just want your answers, you can review our Free resources and guides, or visit the world’s biggest Mailchimp community – Mailchimp Answers (on Facebook)
When it comes to any marketing tool out there… there is most definitely a right way and a wrong way to use it… make sure you’re you’re doing it the right way!
Our Training Options
Here are the different ways we can help you with Mailchimp. Click to select one and book on.
Getting Started?
Just starting with Mailchimp and confused where to start? Book onto a Mailchimp Kickstart Session. Learn More…
Bespoke 121
Need specific help, book a 121 session focused purely on what you need to know. Learn More…
The Chimposium
A one day training event, covering everything you need to build an effective email marketing system for a business. Learn More…
Online Training
Self Guided online training courses where you can teach yourself to speak ‘chimp. Learn More…
Free Resources
We’ve got one of the most comprehensive set of resources & articles on Mailchimp outside of Mailchimp itself. Learn More…
The training was great, I'm so glad I booked, while it seems simple enough to set-up there are so many features that aren't obvious that Robin has opened my eyes too. Very excited with the potential!!
We are not Mailchimp…
but we are a Certified official Mailchimp Partner & Expert – which means we’ve been approved by Mailchimp as someone who knows their stuff…
What Type of Training Do You Need?
Kickstart Training
In your business, on your system, on your schedule, tailored to your specific needs. Learn more…
121 Training
In your business, on your system, on your schedule, tailored to your specific needs. Learn more…
The Chimposium
Specific Training Sessions focused on getting you started and accelerating your learning. Learn more..
Online Training
Learn basic and advanced techniques, on your own schedule, at your own pace. Learn more…
Free Help & Support
Comprehensive Guides, Informative Blogs and the world’s biggest Mailchimp user group. Learn more…
Kickstart Mailchimp Training
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The best place to begin if you’re just starting your Mailchimp Journey
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
Tailored, in person, face to face training – The ‘Ultimate’ Mailchimp training solution.
You sit there, looking at the screen… you’ve a feeling that there’s so much more to Mailchimp, that you’re only scratching the surface… whether it’s forms, automations, or just how to write a better email.
How do you get the best answers to your Mailchimp questions?… and how do you use Mailchimp to underpin and support the growth of your business?
An in-person 121 training session is hands down the best way to get the in-depth and specific support that you need to make Mailchimp an effortless and effective integral part of your businesses marketing efforts.
Unlike group training, the 121 session is tailored specifically around you and your needs. It can cover anything from getting yourself started with a solid database structure, through setting up forms for effective data capture, all the way to advanced elements such as automation (who doesn’t love letting the computer do the hard work?) and variable email formatting.
…and of course, unlike your traditional, IT “geek based” focus, the training will include over 25 years of marketing experience – meaning that not only will you know what to press (and when)… but why you’re pressing it, and the knowledge that it’s having a positive impact on your marketing efforts.
So no matter where you are, an in-person, 121 training session will give you what you need to make Mailchimp work for you and your business.
There is simply no better way for you to get a grip on Mailchimp and your marketing activity.
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
I thought the whole session was excellent. We covered more than I thought we would and Robin took time to understand my business, my capabilities and what I wanted to achieve. He made it easy for me to follow and the practical run throughs were brilliant. I really did learn something that will be valuable to my business.
Got any questions about In Person 121 Mailchimp Training?
Here’s some of the questions we get asked the most about In-person 121 Mailchimp Training.
How long is a training session?
Due to the nature of an in-person training session, we’ve learnt that a (max) 4 hour session (either as one block, or split into two x two hour sessions) is the best way to get the focus and detail that is needed to succeed.
Obviously, if there is more to cover, then we can do a full day session, but experience has indicated that breaking things down delivers a better result for everyone and ensures that you are able to take in what you need.
How Much Does The Training Cost?
Each 4 hour session is charged at £350 (no VAT) plus mileage costs from SW London & any other agreed expenses (we can even be persuaded to stay a little longer with chocolate!).
Mileage is charged at 45p per mile for every mile over 40 miles total.
All costs are agreed and confirmed prior to the session being booked, so that it’s all completely transparent.
A non-refundable 50% deposit is charged at point of booking with the balance (£175 plus expenses) due within 7 days of the training session being completed. If the session is broken into 2 parts, then the balance is due within 7 days of the second session being completed.
Where Does The Training Take Place?
All 121 sessions are delivered at a location of your choice using your equipment. From experience, conducting training on your computer with your data is much more effective as it allows direct relevant examples, and means that as you learn, you implement on your marketing straight away.
Ideally this will be your office/work location, but if an alternative location is necessary, then it must offer a quiet environment to allow for the training to be conducted without interruption, easy access to coffee/tea (we need our caffeine!), and with a reliable internet connection. We can help you to find appropriate locations, but all costs associated with such a location are to be born by you, the client.
What Happens If I Need To Cancel?
Sessions can be changed/rebooked up to 14 days prior to the agreed date, but any changes within 14 days may incur an additional cost.
If the course is cancelled within 14 days without rebooking, the full cost of course is charged.
If the course is cancelled outside of 14 days, only the deposit is charged.
How Many People Can Be Trained?
The 121 training is designed to be delivered to just you! If you are looking for training for more than one person, please contact us directly so we can advise on the options available.
How Do I Know We'll Cover The Topics I Want?
In the initial discussions prior to the actual session, we cover the specific requirements you have, ensuring it’s tailored to your level and your needs.
It’s about ensuring you get what you need to succeed and so the initial chat prior to the session will establish these requirements.
Do I Get Any Other Benefits?
Every 121 training session comes with 30 days support after the session. We ask that you don’t abuse this… but typically if a query takes 10/15 minutes to solve, we’ll do our best to get it sorted.
What type of chocolate can I bribe you with?
If you want me to stay for a few extra minutes over the allocated time, chocolate is usually a good way of doing it. Current favourite is Hershey’s Cookies & Cream… but i’m partial to most Cadbury chocolate as well (as long as it doesn’t have dead flies (i.e. raisins) in it!).
121 Mailchimp Training
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The best place if you want specific advice and help for your business
Tailored, in person, face to face training – The ‘Ultimate’ Mailchimp training solution.
You sit there, looking at the screen… you’ve a feeling that there’s so much more to Mailchimp, that you’re only scratching the surface… whether it’s forms, automations, or just how to write a better email.
How do you get the best answers to your Mailchimp questions?… and how do you use Mailchimp to underpin and support the growth of your business?
An in-person 121 training session is hands down the best way to get the in-depth and specific support that you need to make Mailchimp an effortless and effective integral part of your businesses marketing efforts.
Unlike group training, the 121 session is tailored specifically around you and your needs. It can cover anything from getting yourself started with a solid database structure, through setting up forms for effective data capture, all the way to advanced elements such as automation (who doesn’t love letting the computer do the hard work?) and variable email formatting.
…and of course, unlike your traditional, IT “geek based” focus, the training will include over 25 years of marketing experience – meaning that not only will you know what to press (and when)… but why you’re pressing it, and the knowledge that it’s having a positive impact on your marketing efforts.
So no matter where you are, an in-person, 121 training session will give you what you need to make Mailchimp work for you and your business.
There is simply no better way for you to get a grip on Mailchimp and your marketing activity.
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
I thought the whole session was excellent. We covered more than I thought we would and Robin took time to understand my business, my capabilities and what I wanted to achieve. He made it easy for me to follow and the practical run throughs were brilliant. I really did learn something that will be valuable to my business.
Got any questions about In Person 121 Mailchimp Training?
Here’s some of the questions we get asked the most about In-person 121 Mailchimp Training.
How long is a training session?
Due to the nature of an in-person training session, we’ve learnt that a (max) 4 hour session (either as one block, or split into two x two hour sessions) is the best way to get the focus and detail that is needed to succeed.
Obviously, if there is more to cover, then we can do a full day session, but experience has indicated that breaking things down delivers a better result for everyone and ensures that you are able to take in what you need.
How Much Does The Training Cost?
Each 4 hour session is charged at £350 (no VAT) plus mileage costs from SW London & any other agreed expenses (we can even be persuaded to stay a little longer with chocolate!).
Mileage is charged at 45p per mile for every mile over 40 miles total.
All costs are agreed and confirmed prior to the session being booked, so that it’s all completely transparent.
A non-refundable 50% deposit is charged at point of booking with the balance (£175 plus expenses) due within 7 days of the training session being completed. If the session is broken into 2 parts, then the balance is due within 7 days of the second session being completed.
Where Does The Training Take Place?
All 121 sessions are delivered at a location of your choice using your equipment. From experience, conducting training on your computer with your data is much more effective as it allows direct relevant examples, and means that as you learn, you implement on your marketing straight away.
Ideally this will be your office/work location, but if an alternative location is necessary, then it must offer a quiet environment to allow for the training to be conducted without interruption, easy access to coffee/tea (we need our caffeine!), and with a reliable internet connection. We can help you to find appropriate locations, but all costs associated with such a location are to be born by you, the client.
What Happens If I Need To Cancel?
Sessions can be changed/rebooked up to 14 days prior to the agreed date, but any changes within 14 days may incur an additional cost.
If the course is cancelled within 14 days without rebooking, the full cost of course is charged.
If the course is cancelled outside of 14 days, only the deposit is charged.
How Many People Can Be Trained?
The 121 training is designed to be delivered to just you! If you are looking for training for more than one person, please contact us directly so we can advise on the options available.
How Do I Know We'll Cover The Topics I Want?
In the initial discussions prior to the actual session, we cover the specific requirements you have, ensuring it’s tailored to your level and your needs.
It’s about ensuring you get what you need to succeed and so the initial chat prior to the session will establish these requirements.
Do I Get Any Other Benefits?
Every 121 training session comes with 30 days support after the session. We ask that you don’t abuse this… but typically if a query takes 10/15 minutes to solve, we’ll do our best to get it sorted.
What type of chocolate can I bribe you with?
If you want me to stay for a few extra minutes over the allocated time, chocolate is usually a good way of doing it. Current favourite is Hershey’s Cookies & Cream… but i’m partial to most Cadbury chocolate as well (as long as it doesn’t have dead flies (i.e. raisins) in it!).
Can’t make it to a live event… or you’d rather you were able to learn in your own environment on your own schedule?
One-to-one webinar training uses the power of the internet and enables you to benefit from a one on one session with a specialist MailChimp coach through your computer. You can book in hour long blocks and design your training around your own schedule.
How does it work? Using the power of the internet, we connect using an online collaboration tool, so that your coach is able to see your screen and hear you, whilst you can see your coaches screen and hear them.
All this means less of “press this button… what you can’t see it?” and more of “click on the green button and then on the red icon, see this is how I did it…”.
One-to-one webinar training means you get the benefit of clear and focused MailChimp training… all on your schedule.
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
A one hour session over Skype really helped me get my head around what I should be doing with MailChimp. Robin knows MailChimp, but he knows Marketing too, which meant every nugget was based on how to develop my business using email, not purely on the technical aspects of MailChimp
How much does it cost?
A 1 hour remote training session is £100, but this also includes some prep work where we review your MailChimp account and get an understanding of where you are already.
We also offer a money back guarantee – if you feel you’ve not got results from the session that you want – or if we felt that we’ve not been able to help you, you’ll get a complete refund.
How do I know it's relevant and specific to me?
Every remote session includes some time spent reviewing your MailChimp account prior to the session. We request access as an administrator to your account which allows us to understand what you’re doing and the things you can get better at. We also send you a brief questionnaire so we can understand how you capture leads (forms, direct) which is a big part of MailChimp and successful email marketing.
What software do I need to do the session?
Typically we run the sessions on Zoom as this allows us to share screens and chat. It’s free, so you won’t incur any additional cost. Of course, you need a robust internet signal to do the session… but since MailChimp is an online resource, this shouldn’t be an issue.
What can we cover in the session?
The session is driven by your needs and the initial questionnaire/account review. Obviously you can focus on the key issues you’re facing and get answers to them as well. We’ve seen most things when it comes to MailChimp so unless your query is very specific or very advanced we should be able to help (and if we can’t, you’ll get your money back!)
How do I book?
If you want to proceed with the session, then Click Here and send us a message – we’ll then let you know how to book and make payment prior to the session.
We’re based in the UK so we try and do sessions between 9am and 6pm UK time, but if that’s not possible we can them later or earlier (although we’re not very “morning” Chimps without a heavy dose of coffee!!!)
The Chimposium
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The best place to learn how to build a complete email marketing system
Group Mailchimp Training
Who wants to learn alone?
Cost Effective Mailchimp training
If time and cost was no object, then everyone would be looking for an in-person 121 training session on Mailchimp.
Unfortunately, for every business, time and cost are something to be aware of, and using those resources effectively is something not to be ignored.
Consequently, a group/classroom training session might be the right way forward for you.
Whether you’re looking for a Kickstart to get your Mailchimp up to speed, or to Supercharge your Mailchimp to the next level, our training courses give you the tools you need to get your email marketing working for you in a cost effective manner.
In appropriate and convenient locations, you’ll be able to interact with other Mailchimp users and get the low down on what you need to be doing.
…and post session you’ll get a copy of the slides used in the presentation, along with relevant tips, advice and links to appropriate articles.
…and you’ll also get 30 days free ongoing support to ask any questions you forgot or which came up after the session.
Group Training is a cost effective way to get your ‘chimp moving or take it to the next level.
…and if you’ve already got a group of people who want training, be they several people in a single organisation, or members of a community, networking or business group – we can deliver effective ‘in-house’ training to you customised to your specific needs.
Working closely with the organiser, we can tailor the contents specific to the audience to ensure they learn the ‘right’ way to do things – specific to their needs.
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
Robin delivered an amazing course on how to use Mailchimp Effectively. I attended expecting to hear things I already knew. Thankfully, I could not have been more wrong. Robin was extremely well prepared for the session and has a great rapport with the group. He got right into the important things that i and I'm sure many others missed when setting up their accounts. He was more than happy to divert from the course content to ensure that he answered any questions that were thrown at him. I am hoping to implement as much as possible that I have learnt from him. I just wish I could listen to his wisdom every day. I would definitely recommend that if you have the opportunity to listen to Robin, you should grab it with both hands.
We asked Robin to run a basic MailChimp training course for local businesses, giving them some background and an introduction to the tool. The 3 hour sessions have been brilliantly received by those attending, and they’ve left with skills and knowledge that they have been able to apply straight away.
We’ve run 5 individual courses so far over the last 12 months and have plans to run more throughout the year. Robin’s understanding of MailChimp and his marketing background make him an ideal person to help small businesses navigate the software and understand how to use it for their business, and this has been reflected in the feedback for the courses.
If you’re just looking for a basic half day introduction to MailChimp…
Intro to MailChimp
A half day course giving you the basics and an overall understanding of MailChimp
- If you’re just starting out with MailChimp, or haven’t even decided if it’s the email marketing tool for your business then this course is for you.
- We’ll cover some of the fundamentals of successful email marketing as well as a tour of the key aspects of MailChimp and how you can implement them for your business.
- You’ll leave the course with a better understanding of how MailChimp fits within your business and some tips and advice on how to implement it successfully
- Due to the length of the session, direct implementation is not feasible, but you’ll leave with a checklist of things you need to consider when you start.
If you want a day to build a solid foundation on MailChimp & Email Marketing…
Kickstart MailChimp
The ultimate 1 day course to learning about and optimising MailChimp for your email marketing activity
- If you’re struggling getting to grips with MailChimp, or just want to know how to use it send marketing communications, this is the perfect place to start.
- Bring your laptop and spend a day learning everything you need to ‘Kickstart’ your email marketing activity.
- The course covers, the basics of email marketing, how and when to use MailChimp, how to set up databases correctly, capturing data and adding it to the system and constructing a campaign, with email design guides
- Course designed for those who’ve never done any email marketing before, or have had ‘a play’ with MailChimp but not really understood how it works
f you’re ready to really get more from MailChimp and get to the next level…
Supercharge Your MailChimp
Want to know how to build an automated marketing system that runs on autopilot with MailChimp?
- This course combines both Marketing and MailChimp understanding and shows you what MailChimp can really do for your business.
- Covering important aspects such as how to structure your database the right way, the power of forms, automation and advanced email design aspects – this course will build on your understanding and really push you to the next level.
- Bring your laptop and spend a day learning everything you need to ‘Supercharge’ your email marketing activity.
- Course ideal for those who currently send ‘ad-hoc’ emails and campaigns and who want to benefit from automated email marketing,
How Much Will It Cost?
As all In-house training sessions are bespoke it’s not possible to give a direct indication of costs… but you can get an indication from our other training courses. The costs are dependent on number of attendees and the level and length of training.
What Training Can We Have?
The length and detail of training is completely based on your requirements.
As an indication, we’ve run half day introductory sessions for membership based organisations giving them the top line details, and have run full day courses for up to 30 attendees giving people the stuff they need to start implementing themselves. We’ve also done custom half day and full day sessions for agencies and VA businesses so they can make the most of MailChimp for their customers.
What are the Minimum Requirements?
To run an in-house session requires a minimum of 3 individuals working for the same organisation, or at least 8 individuals if it’s for a membership organisation. There also needs to be a location to run the training which has access to the internet (and either a big screen or projector that all can view)
To book an in-house Mailchimp training session or discuss your requirements, click here to book a chat.
Online Training
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The best place to teach yourself Mailchimp
Online Mailchimp Training
Learn at your own pace and develop your own understanding of Mailchimp
Your Time, Your Schedule
Everyone gets busy, and sometimes it’s really hard to schedule in time for a 121 session or to attend a days group training.
…but just because you can’t attend a training session in person, doesn’t mean you can’t benefit from cutting edge Mailchimp training.
That’s where our online training courses can help you learn at your own pace and at a time that suits you.
The courses are all based on our ‘doing Mailchimp the right way’ philosophy and take you step by step through each aspect, combining presentation and screen capture to get to the heart of what you need to know.
You’ll learn the key things that matter on a schedule that works for you, whereever you are based.
Online Training is the quickest and most convenient way to ‘tame your Chimp!
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
Robin was a fantastic presenter and knows Mailchimp inside and out. This is the course if you're looking to get started or want to have a better understanding of what Mailchimp can do for your business.
Excellent value in signing up for this course. I wasn't able to attend the live sessions, but have listened to all the recordings and have learned so much.
Free Help & Support
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The best place to get free advice and tips on Mailchimp
Self Guided Mailchimp Training
Learn at your own pace and develop your own understanding of Mailchimp
Free resources and materials to understand the core concepts of Mailchimp
Are you looking to understand some of the key aspects of Mailchimp, how you should set it up, structure the data and integrate it with other elements of your Marketing?
Chimp Answers has an ever expanding resource of free articles, downloads and guides to help you understand the important things you need to cover in Mailchimp.
…and a few in depth articles on best practices and ‘doing Mailchimp the right way’.
If you need to get the answers you need, why not search the blog or check out our “Essentials” section with some of our most well-loved articles on getting Mailchimp right.
At last, somewhere I can ask questions about MailChimp and get answers that are really helpful. Robin runs a great group, sharing some great tips and his regular live streaming videos are well worth tuning into. I am an experienced MailChimp user and this group is helping me increase my skills even further
I'm fairly new to MailChimp and have found the support in this group invaluable. I posted a problem and within an hour Robin had very kindly uploaded a tutorial video with clear step by step instructions solving my dilemma. Don't know where else you can get that level of service from!
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

Your Trainer
Combining over 20 years experience in all aspects of marketing with an innate understanding of technology and how to use it for marketing, Robin Adams will help you get the most from your MailChimp Training.
He’s trained hundreds of people to get the most out of MailChimp, running courses for organisations like Entrepreneurs Circle and Southern Entrepreneurs.
…and as a qualified Scuba Instructor as well, he’s well versed in helping people get to grips with something that initially may seem outside of their comfort zone.
“It’s about using MailChimp effectively, not just for the sake of it. As a business tool it’s massively powerful – as long as you know how to use it to grow your business”
Challenge Us!
If you want to get to grips with Mailchimp, whether it’s setting it up, reviving it or just keeping it ticking over, don’t be shy, give us a call to discuss our training options.

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Just click and request to join and you'll have the support of over 2,500 other MailChimp users in the palm of your hand!
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